Fendi has always been synonymous with craftsmanship, elegance, and innovation. Founded in 1925 in Rome by Edoardo and Adele Fendi, the luxury maison is now one of the most iconic brands within the LVMH Group, with a global presence spanning leather goods, fashion, accessories, and design. A brand rooted in tradition, yet constantly forward-looking—especially when it comes to technology.
It’s in this spirit of continuous evolution that Fendi undertook a strategic IT modernization initiative. The company turned to Hoverture to execute a key transformation: migrating its core retail databases to Oracle Cloud.
With the goal of completing its cloud journey by March 2024, Fendi decided to decommission its on-premise data center and move its retail databases to a more modern, scalable, and high-performance infrastructure.
This was an ambitious transformation, to be completed in a short time frame with minimal impact on global business operations.
Precision, analysis, and zero compromise.
The first step was a deep dive into the existing infrastructure: analyzing database characteristics and evaluating available migration options. After ruling out logical migration methods like Oracle GoldenGate, the team chose a physical migration strategy using Oracle Active Data Guard—the most suitable option for ensuring consistency, reliability, and a fast cutover.
Hoverture then designed and implemented the new infrastructure, initially hosting release 19 on-premise while preparing the groundwork for a seamless transition to Oracle Cloud Infrastructure.
One of the toughest challenges was timing the switchover—a meticulous task requiring precision to avoid any service disruptions during global operations.
The Results
An infrastructure that’s leaner, more efficient, and more sustainable.
The project was successfully completed on schedule, allowing Fendi to shut down its physical data center with immediate, tangible benefits:
Lower TCO (Total Cost of Ownership)
Easier infrastructure management
Improved operational efficiency
Scalability and flexibility for the future
This successful transformation enabled Fendi to align its technological excellence with the high standards of its brand.
